meet the team

Willa Allen
Co-Founder

& Bird Nerd

& Expert Playlist Curator

Niki Rust
Co-Founder

Ampersand Hat Co. was founded in 2024 by BFFs Niki & Willa over the course of many texts, memes, GIFS, old fashioneds & manhattans, field research/shopping trips, husky-supervised crafting sessions, & business meetings in Colorado hot springs.

The founders believe in the power of mental health, authenticity, & personal expression.

Ampersand Hat Co. is proudly based in beautiful Buena Vista, Colorado.

We offer custom wool-felt hats via private commission or through our hat bar service.

Contact us here or
drop a line at:
ampersandhatco@gmail.com